Meet the Team

Floriske Deutman-Bodisco Massink (1977) holds two master degrees in Sinology and International Business. During her studies, she lived in Shanghai for half a year. Prior to becoming partner at DSBP, she worked as manager China desk at Science Alliance, as management consultant for IG&H Management & Interim, and as junior advisor and secretary at the Interprovinciaal Overleg, platform for the Dutch provinces. She speaks Dutch, English, Chinese, French and German.

Floriske has the ability to connect people and business. She truly understands the needs and objectives of clients and can think along with them in order to achieve their goals. She has many years of experience in guiding and advising Dutch companies entering the Chinese market.

Born into a Chinese diplomatic family and raised in Beijing until the age of 18, she pursued her academic journey at Tilburg University in the Netherlands, obtaining both her Bachelor’s and Master’s degrees in International Business and Economics in 2006. Following her graduation internship at the Dutch Chamber of Commerce in Rotterdam, she went on to establish Dutch Sino Business Promotions.

Fluent in three languages—Chinese (Mandarin), English, and Dutch—she possesses extensive experience advising Dutch and Chinese businesses. Drawing on her years of expertise in bilateral business relationships, she has a keen understanding of the growth needs for companies from both nations.

In collaboration with our clients, Nan will play a key role in formulating an effective China strategy tailored to meet specific objectives, whether China is viewed as an end-user market or a sourcing market for their business.

Yujia (Daisy in English) was born in Chengdu, in the Sichuan province. At the age of 18, she commenced her academic journey at China Agriculture University, majoring in Land Resource Management and earning a dual Bachelor’s degree in Management and Finance. During her university years, she served as the Director of the Communication Department in the Student Union, contributing significantly to her versatile development.

After completing her undergraduate studies, Daisy chose to pursue Urban Management and Studies at Erasmus University Rotterdam, obtaining a Master’s Degree of Science.

With her educational background in urban management, agriculture, environment, and financial analysis, Daisy actively engages in researching and exploring potential opportunities across various levels. Her comprehensive understanding not only addresses practical issues but also aids in investigating additional information in related fields.

Chayenne accomplished her bachelor’s degree in Communication and Organization, specializing in Executive Office Management, at Schoevers in 2020. Throughout her four-year studies, she undertook annual internships, including one at DSBP. These experiences provided her with a diverse range of organizational exposure.

Upon completing her degree, Chayenne joined DSBP as an office manager in September 2020. In this role, she undertakes secretarial and various support activities for DSBP. Proficient in both Dutch and English, Chayenne brings strong communication skills to the workplace.

Ditte van Dalen brings a strong international and multidisciplinary background to the NL-CN business landscape. With a Bachelor’s degree in International Relations and two Master’s degrees, one in International Business & Management with a focus on sustainability from the University of Groningen, and another in International Business & Chinese Economy from Fudan University in Shanghai, Ditte combines academic rigor with a specialized understanding of China’s economic environment. Her two years of living, studying, and working in China have given her both cultural fluency and practical experience in cross-border business development.

At the Benelux Chamber of Commerce in Shanghai, Ditte played a pivotal role in supporting Benelux companies navigating the Chinese market, collaborating with embassies, local governments, and international stakeholders. Her work emphasized the intersection of diplomacy and commerce, with a strong focus on sustainable growth, innovation, and community-building. Open-minded and hands-on, Ditte thrives in international, collaborative settings and is passionate about fostering partnerships that contribute to a more sustainable and inclusive global economy.

Lasé Hu is a notable entrepreneur of Chinese origin who grew up in the Netherlands. He studied pharmacy in the Netherlands and completed a traineeship at the University of Florida. Lasé Hu is the founder of Hu Holding BV, which invests in innovative and sustainable healthcare projects. With more than 20 years of experience in pharmaceutical care, he aims to bridge business practices between the Netherlands and Asia.

Lasé Hu’s entrepreneurial journey is marked by his dedication to sustainable innovations and his efforts to create cross-cultural connections. In 2018, Hu was recognized as Businessman of the Year by Massimo Mioretti and Dutch Global Media for his significant contributions to business.

Rachel Zhou, born in 1983 in Jiangsu, China, has an academic background with a Master’s degree in Cognitive Linguistics and a Bachelor’s degree in English Education with a minor in International Trade from Shanghai Normal University. Additionally, she pursued studies in German at ECNU and took courses on Management Consultancy & Entrepreneurship at SJTU, earning certification as a National Intermediate Economist.

With almost a decade of work experience in the Sino-Dutch government and business sector, gained at the Dutch Consulate General in Shanghai and Rotterdam Commercial Representative Office, Rachel possesses a comprehensive understanding of the needs on both sides. She demonstrates the ability to mobilize actions and resources to facilitate consensus-building in the best interest of clients.

Beyond her professional commitments, Rachel is involved in various social projects as a volunteer. She is also a licensed National English Tour Guide, reflecting her diverse interests and community engagement.

Nick Hong is a distinguished Senior Advisor specializing in agriculture. He earned his degree from the Agriculture College of Shanghai Jiao Tong University in 1983, and subsequently devoted over 12 years to impactful research at the Shanghai Agriculture Academy of Sciences. Furthermore, he brings with him an impressive tenure of more than 24 years as an Agriculture Officer at the Consulate General of the Kingdom of the Netherlands in Shanghai.

Nick is recognized for his expertise in international business within the agro-food sector, reflecting his extensive knowledge and experience in the field.