Meet the Team

Floriske Deutman-Bodisco Massink (1977) holds two master degrees in Sinology and International Business. During her studies, she lived in Shanghai for half a year. Prior to becoming partner at DSBP, she worked as manager China desk at Science Alliance, as management consultant for IG&H Management & Interim, and as junior advisor and secretary at the Interprovinciaal Overleg, platform for the Dutch provinces. She speaks Dutch, English, Chinese, French and German.

Floriske has the ability to connect people and business. She truly understands the needs and objectives of clients and can think along with them in order to achieve their goals. She has many years of experience in guiding and advising Dutch companies entering the Chinese market.

Born into a Chinese diplomatic family and raised in Beijing until the age of 18, she pursued her academic journey at Tilburg University in the Netherlands, obtaining both her Bachelor’s and Master’s degrees in International Business and Economics in 2006. Following her graduation internship at the Dutch Chamber of Commerce in Rotterdam, she went on to establish Dutch Sino Business Promotions.

Fluent in three languages—Chinese (Mandarin), English, and Dutch—she possesses extensive experience advising Dutch and Chinese businesses. Drawing on her years of expertise in bilateral business relationships, she has a keen understanding of the growth needs for companies from both nations.

In collaboration with our clients, Nan will play a key role in formulating an effective China strategy tailored to meet specific objectives, whether China is viewed as an end-user market or a sourcing market for their business.

Yujia (Daisy in English) was born in Chengdu, in the Sichuan province. At the age of 18, she commenced her academic journey at China Agriculture University, majoring in Land Resource Management and earning a dual Bachelor’s degree in Management and Finance. During her university years, she served as the Director of the Communication Department in the Student Union, contributing significantly to her versatile development.

After completing her undergraduate studies, Daisy chose to pursue Urban Management and Studies at Erasmus University Rotterdam, obtaining a Master’s Degree of Science.

With her educational background in urban management, agriculture, environment, and financial analysis, Daisy actively engages in researching and exploring potential opportunities across various levels. Her comprehensive understanding not only addresses practical issues but also aids in investigating additional information in related fields.

Chayenne accomplished her bachelor’s degree in Communication and Organization, specializing in Executive Office Management, at Schoevers in 2020. Throughout her four-year studies, she undertook annual internships, including one at DSBP. These experiences provided her with a diverse range of organizational exposure.

Upon completing her degree, Chayenne joined DSBP as an office manager in September 2020. In this role, she undertakes secretarial and various support activities for DSBP. Proficient in both Dutch and English, Chayenne brings strong communication skills to the workplace.

With a solid two-year tenure at our Shanghai office starting in 2019, Dix has recently transitioned to the Netherlands, where he continues to passionately advance DSBP Consultants’ vision.

Dix holds a bachelor’s degree in English and education from Guangdong University of Foreign Studies and is currently pursuing a postgraduate degree in social sciences at the University of Amsterdam, specializing in public policy and socio-economics. Having resided in various cities across China, the Netherlands, and Australia, Dix has dedicated himself to fostering bilateral trade in both political and economic spheres. His diverse background equips him with a wealth of knowledge and extensive project management experience spanning industries, cultures, and disciplines.

At DSBP Consultants, Dix focuses on consulting service projects spanning China, the Netherlands, and the United Arab Emirates. His expertise encompasses various domains including government relations, agriculture/horticulture, new energy, and sustainable development. Dix excels in engaging with clients on multifaceted demands, consistently driving value enhancement initiatives.

Lasé Hu is a notable entrepreneur of Chinese origin who grew up in the Netherlands. He studied pharmacy in the Netherlands and completed a traineeship at the University of Florida. Lasé Hu is the founder of Hu Holding BV, which invests in innovative and sustainable healthcare projects. With more than 20 years of experience in pharmaceutical care, he aims to bridge business practices between the Netherlands and Asia.

Lasé Hu’s entrepreneurial journey is marked by his dedication to sustainable innovations and his efforts to create cross-cultural connections. In 2018, Hu was recognized as Businessman of the Year by Massimo Mioretti and Dutch Global Media for his significant contributions to business.

Rachel Zhou, born in 1983 in Jiangsu, China, has an academic background with a Master’s degree in Cognitive Linguistics and a Bachelor’s degree in English Education with a minor in International Trade from Shanghai Normal University. Additionally, she pursued studies in German at ECNU and took courses on Management Consultancy & Entrepreneurship at SJTU, earning certification as a National Intermediate Economist.

With almost a decade of work experience in the Sino-Dutch government and business sector, gained at the Dutch Consulate General in Shanghai and Rotterdam Commercial Representative Office, Rachel possesses a comprehensive understanding of the needs on both sides. She demonstrates the ability to mobilize actions and resources to facilitate consensus-building in the best interest of clients.

Beyond her professional commitments, Rachel is involved in various social projects as a volunteer. She is also a licensed National English Tour Guide, reflecting her diverse interests and community engagement.

Nick Hong is a distinguished Senior Advisor specializing in agriculture. He earned his degree from the Agriculture College of Shanghai Jiao Tong University in 1983, and subsequently devoted over 12 years to impactful research at the Shanghai Agriculture Academy of Sciences. Furthermore, he brings with him an impressive tenure of more than 24 years as an Agriculture Officer at the Consulate General of the Kingdom of the Netherlands in Shanghai.

Nick is recognized for his expertise in international business within the agro-food sector, reflecting his extensive knowledge and experience in the field.

Harry (Bailun) Liu holds a double degree in Philosophy and Economics from the University of Pittsburgh and a master’s degree in Legal and Political Theory from University College London. He further enriched his academic journey as an exchange student in Economics at Fudan University in Shanghai. With over a decade of experience living and studying in the United Kingdom and the United States, Harry brings a truly international perspective to his work. His academic foundation in philosophy, economics, and political theory provides him with both the analytical rigor and the nuanced insight necessary for navigating complex legal and political landscapes.
In his professional life, Harry has honed his expertise through internships at consultancies and think tanks, where he has developed a pragmatic approach to addressing diverse challenges, from market entry strategies to policy analysis. He is committed to crafting actionable, insightful recommendations that align with his clients’ unique needs and goals. Harry’s dedication to fostering successful partnerships is evident in his ability to design strategies that are tailored, sustainable, and beneficial for all parties involved. Drawing on his interdisciplinary background, Harry excels at bridging gaps across industries, facilitating collaboration, and building long-term relationships that thrive on mutual understanding and shared objectives.

Zhenchen (Chen) Wei was born and raised in Liuzhou, a city in the Guangxi Zhuang Autonomous Region of southern China. In 2015, he earned a Bachelor’s degree in English Language and Literature from Beijing Language and Culture University (BLCU). During his undergraduate studies, Chen participated in a funded exchange program at Technological University Dublin in Ireland. He later pursued graduate studies at Waseda University in Tokyo, Japan, where he obtained a Master’s degree in International Culture and Communication Studies. Chen is fluent in Mandarin Chinese, English, and Japanese.

Chen’s professional experience spans diverse industries. He has worked with a state-owned cultural communication company in the music industry and contributed to the Beijing International Film Festival. Prior to joining DSBP, he worked for a Shanghai-based advertising company, managing event planning and execution for European automotive brands.

With a strong foundation in multinational academic and professional environments, Chen brings extensive expertise in communication and cultural exchange. His work emphasizes bridging international connections by understanding and interpreting diverse cultural needs and contexts. Leveraging his client-focused experience, Chen is adept at identifying core client needs and delivering tailored solutions that foster mutual benefits for all stakeholders.